Please use this identifier to cite or link to this item: https://publication.npru.ac.th/jspui/handle/123456789/1763
Title: Promoting the quality of the elderly with communication by Line official with traveling around Rattanakosin Island In Bangkok
Other Titles: การส่งเสริมคุณภาพผู้สูงอายุกับการสื่อสารผ่านไลน์ออฟฟิเชียล กับการท่องเที่ยวรอบเกาะรัตนโกสินทร์ ในกรุงเทพมหานคร
Authors: Pruktara, Tanit
Keywords: Promoting quality of life for the elderly
Communication
Line Official
Issue Date: 8-Jul-2022
Publisher: The 14th NPRU National Academic Conference Nakhon Pathom Rajabhat University
Abstract: This article is to study on Promoting the quality of the elderly with communication by Line Official with traveling around Rattanakosin Island in Bangkok. The objective of this study was to study the Line Official communication channels that affect the perceptions. To develop communication media that promote the quality of life of the elderly. to assess the satisfaction of media promoting the quality of life of the elderly, The collection of qualitative research study data the study of the population is elderly people 60 years and over in Dusit district area were selected for research. Key informants were used in the study, consisting of 5 groups of elders in the Suan Aoy community and 3 professors at Suan Sunandha Rajabhat University indifferent fields of study, who were related to the study. According to research, most of the elderly are not good at using online communication channels. In the study of graphic content formats, it was found that the elderly preferred realistic images, natural colors, and large font sizes. In terms of content from design elderly people with a high level of media preference and tourism interested in studying the usage. The most participants think that they can benefit them. What you get is to create enjoyment. Providing a variety of information can use the information obtained in planning travel.
URI: https://publication.npru.ac.th/jspui/handle/123456789/1763
Appears in Collections:Proceedings of the 14th NPRU National Academic Conference

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