Lessons learned on building a strong community network to promote tourism in Nawatwithi of Lao Khrang ethnic group in Nakhon Pathom Province

Abstract

This article aims to present the results of lessons learned from the research on building strong community networks to promote tourism in the Lao Khrang ethnic group of Nawatwithi in Nakhon Pathom Province. Using the transcription tool is the window of success invented by Pithakorn Sributrwong and the learning concept for change in analysis. The results of the study revealed that the success of building a strong community network of the Tiphan Lao Khrang ethnic group has two important factors: 1) internal factors which are cultural capital of the Lao Khrang ethnic group, especially the capital of people who have gathered together strongly and sacrificed to inherit the Lao Khrang identity; and 2) external factors which are the process of building a strong community network by Emphasis on the process of conversational aesthetics Let's turn around and listen to each other to create a society of good friends that work together. with the generosity of being brothers and sisters of the same lineage