Please use this identifier to cite or link to this item: https://publication.npru.ac.th/jspui/handle/123456789/2227
Title: Communication strategy for The Survival Thailand program of 86 Film Co., Ltd. Company
Other Titles: กลยุทธ์การสื่อสารรายการ The Survival Thailand ของบริษัท 86 ฟิล์ม จำกัด
Authors: Nakrua, Thanawan
Kuaisakul, Warut
Keywords: Communication Strategy
The Survival Thailand program
86 Film Company Limited
Issue Date: 13-Aug-2024
Publisher: The 16th NPRU National Academic Conference Nakhon Pathom Rajabhat University
Series/Report no.: Proceedings of the 16th NPRU National Academic Conference;1350
Abstract: The objectives of this research are 1. to study the roles and responsibilities of the Admin and sale position of The Survival Thailand program of 86 Film Company Limited, 2. to study the work process of the Admin and sale position of The Survival Thailand program of 86 Film Company Limited, and 3. to study the strategies. Communication of The Survival Thailand program of 86 Film Company Limited, qualitative research Sample group of 3 people, interview instrument The results of the research found that 1) Roles and duties of the Admin and sale positions in the program The Survival Thailand of 86 Film Company Limited. It was found that the Admin and sale jobs have the responsibility of helping. or managing various errands for people in the organization, but the main administrative work will be contact and coordination Hand out documents to the facility maintenance staff. or contact the building department Responsible for taking care of the office, page, and various media of the camp. Work on various administrative documents in the office Selling various items in the office Whether opening a course, renting a studio in cases where you want to use the venue for various activities, taking care of documents, or sending letters to employees in various departments, inspecting and ordering office equipment for employees to take care of office management with care and control. Cleaning of the housekeeper and taking care of the couriers who come in contact with the company. 2) The work process for the Admin and sales positions in The Survival Thailand of 86 Film Company Limited does not have any plans that are similar to other positions if we know how to plan the division of work well. Always study information, learn and update new information. The admin position will rely on speed of work. Resolution and accuracy are key. There will be minimal errors. It starts with dividing up who is responsible at what time. And who is responsible for what application? Divide work clearly to avoid errors. We then study the details before we print a reply to the customer for accuracy and precision. So that there will be no errors later. and 3) Communication strategy for The Survival Thailand program of 86 Film Company Limited uses the 7 C's of Communication principles. Or the 7 C's of communication: clarity, accuracy, completeness, firmness, conciseness, and reasonableness. and manners
URI: https://publication.npru.ac.th/jspui/handle/123456789/2227
ISBN: 978-974-7063-46-2
Appears in Collections:Proceedings of the 16th NPRU National Academic Conference

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