Traveling motivation compositions that affect to travel for camping at the Tat Mok National Park, Phetchabun.

Abstract

This study aims to (1) investigate travel motives of tourists to camp at Tat Mok National Park, (2) to investigate motivating factors of tourism that affect decision to camp at Tat Mok National Park, and (3) to compare decisions to camp at Tat Mok National Park. The data was conducted by classifying the demographic profile of tourists. The sampling of 400 was Thai tourists who traveled and camped at Tat Mok National Park, Phetchabun, Thailand. Accidental sampling was used to collect field data together with online surveys. The research instrument was a questionnaire. The statistics used to analyze the data were frequency, percentage, mean, standard deviation, and one-way ANOVA. Pairwise comparison means were compared by LSD method and multiple regression analysis at 0.05 level of statistical significance. The results found that the majority of participants were male in the range of age 20-30, holding bachelor degrees, getting married, being employees in private companies, and earning 15,000-25,000 baht per month. The analysis resulted in the travel motives of tourists was the pull factor. The analysis resulted in motivating factors of tourism and decision to travel found that all choices have the highest mean. The result of the research hypothesis found that participants in different genders, education background, career, and salary have different decisions to camp at the park significantly. However, participants who only have different age and marital status have the same decision on camping at the park statistically significant at 0.05.