The Development of an Organic Agriculture Buddhist-cultural Tourism Sites of Thammapanyaram Bangmuang Temple Community, Bangchang Sub-district, Samphran District, Nakhon Pathom Province.

Abstract

This research aims to 1) study problems and obstacles the development of an organic agriculture buddhist-cultural tourism sites of Thammapanyaram Bangmuang Temple community, 2) recommend for the development of an organic agriculture buddhist-cultural tourism sites of Thammapanyaram Bang muang Temple community. It is a mix of quantitative and qualitative research. The sample group of 135 people was divided into 3 groups, 1) Inquiring 50 people living in the Thammapanyaram Bangmuang Temple area, 2) inquiring about 50 Thai and foreign tourists, 3) Discussing groups of specific stakeholders is the Provincial Cultural Office of Nakhon Pathom, Nakhon Pathom Provincial Tourism and Sports Office, and 35 monks and novices. The data were analyzed by distributing frequency, percentage, mean and content analysis. The results of the study were as follows: 1) development of an organic agriculture buddhistcultural tourism sites of Thammapanyaram Bangmuang Temple community found that Lack of readiness at the highest level are physical infrastructure and facilities, follow by tourism resources and community environment, management of cultural tourism of the community, community participation and support from relevant agencies, marketing promotion and tourism distribution, service related to tourism, value and attractiveness in tourist attractions, benefits received from cultural tourism, community products and cultural identity and knowledge management for tourists and people in the community, 2) Recommendations for the development of an organic agriculture buddhist-cultural tourism attraction of Thammapanyaram Bangmuang Temple community should be cooperation from relevant agencies, temples and communities. The agencies should provide budget and personnel support for cultural tourism promotion, public relations to tourists and promote the establishment of community shops. Temples should plan to adjust the tourism infrastructure in terms of facilities, optimizing the environment and cultural activities to insert knowledge and entertainment for tourists. The community should preserve the traditional culture that emphasizes oganic agriculture buddhist-cultural. Creating products that are the identity of the community and develop a unique community-based cultural tourism management model.