A Study of Tourism Demand for Sunflower Fields, Ban Khok Subdistrict Administrative Organization of the People of Mueang Phetchabun District

Abstract

Organization of the people of Mueang Phetchabun District. The objective of this study was to study the factors of tourism demand for sunflower fields at Ban Khok Subdistrict Administrative Organization of the people of Mueang Phetchabun District. The method was collecting data by questionnaires. The sample group was 400 people in Mueang Phetchabun District. Descriptive statistical analysis consisted of mean, percentage, standard deviation. It found that most of the samples were 275 females representing 68.75 percent, and 141 respondents under 25 years old, 35.25 percent. There were 198 respondents, 49.50 percent of students with lower than bachelor's degree. There were 187 respondents were students, representing 46.75 percent. The average income of 198 respondens was between 5000-10,000 baht or 49.50 percent. Factors that determine the demand for sunflower field tourism, Ban Khok Subdistrict Administrative Organization. of the people of Mueang Phetchabun District Overall, it was at a high level ( X = 3.79, S.D. = 0.67) and the demand for sunflower field tourism at Ban Khok Subdistrict Administrative Organization. of the people of Mueang Phetchabun District Overall, it was at a high level ( X = 3.77, S.D. = 0.69).